Meet your sidekick.
We power Minnesota’s nonprofit, philanthropic, and civic sectors to be more results-driven, resilient, and sustainable.
Every changemaker deserves a sidekick.​We work alongside leaders who care deeply and are willing to challenge the status quo. Instead of bringing a generic template, we listen closely, ask thoughtful questions, and build practical strategies grounded in each organization’s values and reality.
Over the past five years, we have partnered with more than 25 organizations across Minnesota. That experience gives us a unique view of the ecosystem and helps us see how leadership, funding, strategy, policy, and community needs connect.
Whether the work involves fundraising, planning, communications, systems change, or organizational capacity, we help clarify priorities, strengthen teams, improve systems, and turn vision into measurable progress. Our goal is stronger organizations, more sustainable leadership, and lasting results for Minnesota communities.
About the founder
Most things worth doing are hard, and founder Holly Kragthorpe Shirley does not do this work alone. Holly leads a talented team of strategists, organizers, and creative thinkers who bring depth, perspective, and serious follow-through to every partnership.
A seasoned educator, advocate, and facilitator with extensive experience managing productive chaos, Holly sets the tone: grounded, strategic, and human.
Sidekick for Good is a woman-owned, queer-owned business rooted in the Twin Cities. Our team brings a wide range of ages, backgrounds, lived experiences, and neurospiciness to the work. We believe that difference strengthens strategy. It helps us ask better questions, see more of the full picture, and build solutions that reflect the complexity of real communities. Across every engagement, we are committed to measurable change for people and communities that have too often been pushed to the margins.
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